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22nd December 2023

Part of your farming landscape for over 40 years

Sheep in a field in the shape of the Suzuki S

Suzuki has been an innovator in engineering since Michio Suzuki created the company in 1909. But it was the early 1980s that saw Suzuki launch into the ATV market, with the creation of the first ever four-wheel ATV in 1983, sparking a movement away from controversial three-wheelers and leading the way for the industry. Now, for over 40 years, Suzuki has remained part of the global farming landscape.


Being the first ever production 4-wheel ATV on the market, the 1983 QuadRunner 125 started the industry we know now. With a friendly design that was easy to use, automatic clutch, five forward speeds and reverse, it offered an outstanding cost to performance ratio.

A studio image of the QuadRunner 125

4 years later in 1987, the QuadRunner AWD brought off-road capabilities never before available from an ATV. As its designation suggested, this four-wheeler featured all-wheel drive. Plus, it offered a front differential lock so the QuadRunner AWD could get out of just about any situation.

Quadrunner AWD

With the introduction of a new manufacturing plant in Rome, Georgia, Suzuki revised some of its ATV models in 2002. The air-oil cooled 400cm3 model, in both 2WD and 4WD versions was named the Eiger (per the famous mountain in Bernese Alps) and the larger, liquid-cooled 500cm3 4WD model was dubbed the Vinson (per the large mountain in the Antarctic).

A studio image of the Suzuki Eiger

The KINGQUAD name returned to the Suzuki ATV line up with the 2005 KINGQUAD 700. Along with its revived name, this new ATV brought a new liquid-cooled, four-stroke engine, fed by a first and modern electronic fuel injection system.

A studio image of the Suzuki KingQuad 700

For 2012, Suzuki added both a KINGQUAD 750AXi 4x4 and KINGQUAD 500AXi 4x4 model with standard electronic power steering. A novel feature at the time, this system used a version of the proven technology featured on Suzuki’s cars and SUVs. 

A studio image of the KingQuad 750AXi

Finally, launched in 2019, the latest generation of Suzuki’s ATV range currently comprises of three versatile models; the KingQuad 500 and 500XP as well as the KingQuad 750XP (XP denotes independent suspension and power steering). Each model accumulates the years of innovation and technology that made its predecessors so popular into a refined, modern package.

A studio image of a Szuuki KingQuad 750XP

And until the 31st March 2024, every Suzuki ATV customer can benefit from a fantastic trade-in offer, with 10% off the RRP of a new KingQuad when trading in any brand of quad bike in part exchange.